CRM marketing SaaS platform for retail and e-commerce, offering features like customer data centralization, campaign personalization, loyalty program management, and automated communications.
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Total organizations analyzedAnalysis by axis
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Methodology: Score calculated according to 6 CSR themes (Carbon, Biodiversity, Circular Economy, Sustainable Investments, Governance, Social Impact)
Sources: Public data, CSR reports, documented initiatives, official databases
Last update: December 2025
This analysis is not yet available in English. Please see the French version.
B
The organization is among the top 20% of organizations with the most committed CSR communication, excluding the top 5%, among comparable organizations.
Leading organizations
Gocad Services
B
Development of SaaS platforms for direct marketing and campaign automation for retail networks.
Arenametrix
B
CRM and marketing platform for cultural and sports organizations, centralizing and valuing digital tool data to understand audiences and optimize marketing campaigns.
Eloquant
B
Development of SaaS solutions for customer relationship management and customer voice analysis. The cloud platform centralizes customer interactions, automates and analyzes feedback, and integrates this data with other business tools.
Initiatives identified among leaders
Mise en place d'une démarche de sécurité
“Eloquant met en place une démarche de sécurité pou...” - EloquantRéduction de l'empreinte carbone
“Arenametrix réduit son empreinte carbone en contrô...” - ArenametrixConception de newsletters moins lourdes
“Arenametrix conçoit des newsletters moins lourdes ...” - Arenametrix35% of similar organizations communicate on CSR issues
+427 initiatives collected from 100 similar organizations
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