Market research and opinion polling for various sectors, including quantitative and qualitative studies, mystery shopping, and social media intelligence.
A
CSR Analysis score
The organization is among the top 5% of organizations with the most committed CSR positioning, among comparable organizations.
EmpCo Directive — September 27, 2026
We analyzed the websites of over 250,000 companies, including OpinionWay's, to extract CSR initiatives and communications containing risky environmental claims.
Greenwashing risk score + your position within your sector
+250,000
Total organizations analyzedAnalysis by axis
Access the detailed report with all sector benchmarks, in-depth competitive analysis and actionable recommendations.
Methodology: Score calculated according to 6 CSR themes (Carbon, Biodiversity, Circular Economy, Sustainable Investments, Governance, Social Impact)
Sources: Public data, CSR reports, documented initiatives, official databases
Last update: September 2026
This analysis is not yet available in English. Please see the French version.
Leading organizations
TMO
B
Market research and opinion polling for public and private actors, including quantitative and qualitative studies, participatory approaches, and advanced statistical treatments.
Ifop
A
Market research and opinion polling services for businesses and public institutions, including influence strategy, market analysis, audience segmentation, and product testing.
CSA
B
Market research and opinion polling to understand consumer behaviors and provide insights for companies and institutions.
Initiatives identified among leaders
Événement sur IA et enjeux éthiques du marketing responsable
“Le Club Communication & Marketing Responsables d’O...” - IfopActions locales d’aide à l’entreprenariat et coordination territoriale
“CSA s’engage dans des actions locales pour aider à...” - CSAÉquipe dédiée Ifop Horizons pour piloter et développer la RSE
“Ifop a mis en place une équipe dédiée à la RSE, no...” - Ifop64% of similar organizations communicate on CSR issues
+202 initiatives collected from 50 similar organizations
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