Design and sale of women's lingerie, focusing on comfort and style with distinctive details like lurex straps. The brand promotes a 'slow bra' approach, emphasizing comfortable and non-injurious products.
EmpCo Directive — September 27, 2026
We analyzed the websites of over 250,000 companies, including La Nouvelle's, to extract CSR initiatives and communications containing risky environmental claims.
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Methodology: Score calculated according to 6 CSR themes (Carbon, Biodiversity, Circular Economy, Sustainable Investments, Governance, Social Impact)
Sources: Public data, CSR reports, documented initiatives, official databases
Last update: October 2026
This analysis is not yet available in English. Please see the French version.
Leading organizations
Mina Storm
B
Design and production of comfortable and responsible women's lingerie, including no-bra options and various cuts adapted to different body types.
Aubade
B
Design and sale of seductive women's lingerie, including bras, panties, and sexy lingerie sets.
Ysé Paris
B
Design and sale of lingerie, swimwear, bodysuits, pajamas, and dresses.
Initiatives identified among leaders
Traçabilité complète des produits via QR code et partenariat
“Aubade collabore avec Fairly Made pour assurer la ...” - AubadePromotion diversité morphologique et soutien à l'entreprenariat féminin via associations et Parental Act.
“Ysé Paris s'engage pour l'égalité des sexes en pro...” - Ysé ParisDéveloppement de soutiens-gorge et brassières sans armatures pour le confort
“Production de brassières et soutiens-gorge sans ar...” - Mina Storm64% of similar organizations communicate on CSR issues
+271 initiatives collected from 50 similar organizations
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