
Development of hotel booking platforms and loyalty programs for professionals. Creation of innovative distribution and booking solutions for business and leisure travelers, as well as for hoteliers and wholesalers.
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Methodology: Score calculated according to 6 CSR themes (Carbon, Biodiversity, Circular Economy, Sustainable Investments, Governance, Social Impact)
Sources: Public data, CSR reports, documented initiatives, official databases
Last update: January 2026
This analysis is not yet available in English. Please see the French version.
A
The organization is among the top 5% of organizations with the most committed CSR communication, among comparable organizations.
Leading organizations
Best Western France
A
Online hotel booking services, including loyalty programs, group travel, and event planning.
the Treep
B
Development of a SaaS platform for business travel booking. The platform is designed to be ergonomic, easy to use, and quick to deploy, enabling companies to manage travel reservations efficiently and economically.
elloha
B
Development of a channel manager to simplify the digitalization of tourism and leisure professionals. The solution helps increase direct bookings, develop unique marketing, and achieve digitalization easily and cost-effectively.
Initiatives identified among leaders
Création d'une équipe d'athlètes de haut niveau pour promouvoir les valeurs du sport
“Best Western France crée une équipe d'athlètes de ...” - Best Western FranceLabellisation des hôtels via la Clef Verte ou l'Ecolabel européen
“Best Western France renforce sa démarche RSE en en...” - Best Western France38% of similar organizations communicate on CSR issues
+121 initiatives collected from 50 similar organizations
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